Food is wasted, flowers wilt, medicine is destroyed, and expensive resins are ruined.  Every day, valuable commodities perish in the supply chain.  Conventional tools for handling perishables are not doing the job.

Today, necessitated by a global marketplace and stimulated by forecasts of food, ingredient and water shortages, changes are being made worldwide to better handle temperature-sensitive products.  The changes, which have been years in the planning, the testing and the making, are taking place throughout the entire supply chain, enabled by technological innovations that make global management of perishables affordable.

With real-time sensing comes the ability to store, access, share, and analyze data.  Employing these resources, IBM, Accenture, McKinsey and others are making the business case for big data and for the use of business intelligence analytics in achieving competitive advantage.

As a result of the number of product recalls, quality assurance staffs of perishable manufacturers across industries are examining their current quality testing processes.  In question is the effectiveness of finished-product testing.  This is in contrast to the preventative measures now incorporated in U.S. and European regulations and in retailer-advocated risk-assessment techniques made possible by cloud-based business analytics.  These measures are what Freshtime Solutions enable.

Price Waterhouse Coopers (PwC) is one of several global consulting firms warning quality assurance managers against an over-reliance on finished product testing.  The alternative  is the integration of food safety into enterprise-wide risk management programs, leveraged and viewed as part of a company’s mission of brand and reputation protection.  This is the Freshtime mindset.